Thursday, November 18, 2010

Yves Saint Laurent made a number of dresses suffused with the spirit of the French artist

Enduring images: one of the cut-outs from Matisse's 'Jazz' series and one of Apple's iPod ads
Enduring images: one of the cut-outs from Matisse's 'Jazz' series and one of Apple's iPod ads  
You may have noticed a unique new advertising campaign on TV supermini secco currently in use for vauxhall. In advertising, a shiny black wheelchair secco past a heap of big red letters can spell the word "c 'mon" (Robert indiana to famous love sculpture). The car in front of the pop art somewhere is under the background of dazzling, we can see the portrait of a wall, woman image of red lips succulent space - although quoted Andy warhol's printing responsibilities: Marilyn Monroe's seductive Cupid's bow.
This is not the first CiDeng advertiser -- or, in fact, automobile industry, have of modern art ambry, promote something. In 1999, the French Citroen automobile company launched a new model is Xsara Picasso's brilliant, like the Spanish artist's signature both appear in every car.
It it seems that faint absurd in a small, economic together yoke family car, production assembly line of the 20th century art excellence, the genius. After all, Picasso, a workaholic, can hardly philanderer is described as a family man. In addition, he can't even drive (he also have a car, gas-guzzling, luxurious Hispano - Suiza - but he hired a driver). But the Citroen businessman did not bother has been discontinued this mode, it proved that this year is also being beaten large-scale 170 million cars sold to Europe.
This has been in the past year, I while writing, this paper proposes a new modern master, TV series four about modern art in the BBC, from Sunday. The first set of programs without exception is modern art played over the English channel, series designed to do two things: introduce the audience, as wide as possible of the life and work of the four Titan 20th century art (Henry Matisse, Picasso, Salvador Dali and warhol); And there is a chance to show the modern art effect, but also soak, the world we live in.
The more you look, the more you realize modern art everywhere. Work with Matisse. Four artists features in the series, the earliest, he was born on New Year's eve, so you can 1869 think he will at least and the modern world. You might make a mistake.
Matisse stored in a respectable figures professorial his life, but he drew a beast. He is a cruel special free use liberated art colour. Surging canvas painting in southern France town Collioure in the summer of 1905 proof, the artists have no longer necessary to imitate the external world honesty. Matisse paved the way for the future artists such as Abstract Expressionist mark Rothko, once - stare several hours of the French luxury 1911 canvas red studio in the museum of modern art in New York, until he was moved to tears.
But Matisse exerted great influence beyond the world of fine art, too. Towards the end of his life, while recovering from cancer in the south of France, he developed a new technique known as the paper cut-out, characterised by bold, simplified shapes and pure, bright colours. Over the following decades, his late compositions influenced a number of different fields, including advertising, interior design, fashion – even children’s picture books.
Think that recently apple iPod advertising introduced their contour blocks dancer with vivid colors. They are extremely similar openings, such as Matisse the icarus (1947 elected).
British designer Paul Smith says Matisse "boss colors." When Smith is started, he told me that he was amazed by special way of combination can successfully Matisse in a single tonal conflict paintings. He showed me some of his own colorful design inspiration comes from Matisse, including a tie clearly imitating meet floating shapes of snail (1953), artist cropping completed shortly after, leonardo Da Vinci died. (now in permanent collections of Tate modern).
Smith isn’t the only fashion designer inspired by Matisse: Yves Saint Laurent, who used to say that he wished he had been Matisse, made a number of dresses suffused with the spirit of the French artist. The infamous ad for YSL’s Opium perfume, featuring the model Sophie Dahl naked and rapturously reclining against a dark backcloth, was inspired by Matisse’s so-called “odalisque” paintings of the 1920s, which depict languorous, semi-clad women lounging around highly decorated interiors.

No comments:

Post a Comment