Parents around these parts confirmed the new ethic of their kids. Teen girls, if they even stay in the ANF family, are trading down to lower-priced Hollister. Teen boys were glad to be rid of A&F; they wore it because women told them to. Parents, with a new “recession” excuse to control the family spend, couldn’t be happier.
A mother related in the United States, she hoarding an eagle's pre-christmas sale, told her daughter (18), or she wouldn't get any new clothes until July's birthday. Surprisingly, she said, her daughter's opinion.
Said the affect stock are stable profits erosion, profit and cash flow. Say will experience brand loyalty reduce - not just in its core team today, but in the future, new youth (today's tweens) absorption from older siblings, a&f goods is not "cool".
This persistent erosion value also said to stock. Said today that share price $20 - $21
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